Ever noticed how some shared spaces seem to fill up faster than others? It's not just about the cool bean bags and free coffee. A clear, well-designed floor plan can be a powerful tool.
Did you know that 68% of potential members actually care more about a house plan than a virtual tour? That's right! In this article, we'll dive into why coworking floor plans are so important, how they can benefit both you and your members, and how to get your hands on some great ones. Let's get started!
Why Floor Plans Are Essential for Your Coworking Space
Interactive floor plans are not something from the home building process, architects, or real estate agents' world. They have revolutionized the operations of coworking spaces. Just like dream home plans, these digital maps offer numerous benefits that can improve member experience, streamline operations, and support branding efforts. Let’s review some of those benefits.
1. Ensure Efficient Space Utilization
Interactive floor plans offer the significant advantage of optimizing space usage. By providing real-time information on occupied and unoccupied seats and offices, these digital maps enable coworking space managers to identify areas with high demand and areas that may be underutilized. This information can be used to make data-driven decisions about space allocation, pricing, and layout changes.
For instance, if a particular area of your coworking space is consistently crowded, you might consider expanding it or offering premium pricing for desks in that location. Conversely, if an area is consistently underused, you could explore options like converting it into a meeting room or private office.
2. Streamline Booking
Interactive modular floor plans make it easier for members to book the perfect workspace. These digital maps provide a visual representation of the space, allowing members to see exactly where their desk or office will be located and assess factors such as natural light, noise levels, and proximity to amenities. This transparency can reduce the time and effort involved in the booking process for both members and staff.
Desk booking system on Spacebring coworking space management software.
For example, imagine a member who needs a quiet space to concentrate. With an interactive floor plan, they can easily identify private offices or secluded areas that are suitable for their needs. This personalized approach can enhance member satisfaction and increase retention rates.
3. Support Branding
Your interactive floor plan is a powerful tool for setting your coworking space apart from competitors. By aligning your floor plan with your brand's values, culture, aesthetics, and architecture, you can create a unique and memorable experience for members.
For instance, if your space is intended to be a creative hub featuring open-plan areas, collaborative spaces, music and podcasting studios, etc. can strengthen this identity and appeal to the unique lifestyle of members seeking a creative atmosphere. This competitive advantage can help you stand out in the wide variety of coworking spaces in the market and attract the ideal members for your space.
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Floor Plans: A Win-Win for Members and Admins
Floor plans are the backbone of a successful coworking space. They not only benefit members but also streamline operations for admins. Let's explore how.
Interactive Floor Plans: A Member's Best Friend
Interactive floor plans reflecting the architectural style of your location provide numerous benefits for coworking members, enhancing their experience with increased enjoyment, efficiency, and personalization.
1. Easy Navigation
Interactive floor plans offer easy navigation, making it simple for members to find their way around the coworking space. These digital maps provide a clear and intuitive visual representation of the layout, helping members locate specific rooms and areas and discover hidden gems within the space.
For instance, new members can quickly grasp the architecture of their new home away from home, identify the entrance, find common areas, and locate their assigned desk without getting lost, saving time and creating a positive first impression.
2. Real-time Availability of Desks and Offices
Interactive floor plans can provide members with real-time information about the availability of desks and offices. This means that members can see at a glance which spaces are occupied and which are available for booking, even on their mobile device. This transparency can significantly reduce the time and effort involved in finding a suitable workspace.
Office management system on Spacebring coworking space management software.
For example, a member who needs a quiet space to concentrate can easily identify private nooks that are currently unoccupied. Similarly, a member who is looking for a collaborative space can find open-plan areas that are suitable for teamwork.
3. Booking and Reservations
Interactive floor plans can be integrated with booking systems to make the reservation process more efficient and convenient. By clicking on a specific desk or office on the floor plan, members can easily book the space with a few simple steps. This eliminates the need to contact the administrator and physically go around the space to choose the best location.
For example, a member who needs a desk for a day can simply select the desired seat on the floor plan and book it directly through the app. This streamlined process saves time and ensures that the space is available when the customer needs it.
4. Virtual Tour
While virtual tours offer a glimpse into coworking space architecture, interactive floor plans provide a more comprehensive and engaging experience. By allowing members to explore the space in detail, view real-time availability, and book spaces directly, interactive floor plans can be even more useful than traditional virtual tours.
For instance, a potential member can use an interactive floor plan to assess the layout of the space, identify areas with natural light, and evaluate the proximity to amenities. This can help them make an informed decision about whether the coworking space is a good fit for their needs and unique lifestyle and easily make a purchase.
Interactive Floor Plans: A Manager's Dream
Interactive floor plans provide numerous benefits for coworking space administrators, streamlining operations, improving communication, and offering valuable insights.
1. Efficient Space Management
One of the most significant advantages of interactive floor plans is their ability to optimize space utilization through careful planning. By providing real-time information about occupied and unoccupied spaces, these digital maps allow managers to quickly assess the number of desks in various rooms and offices that are available for use and focus on promoting them.
Office occupancy tracking on Spacebring coworking space management software.
For example, when a new manager starts their shift, they don’t need any prior information from their predecessor. They can simply check the floor plans to see what’s available and what’s open for allocation.
2. Simplified Booking Management
Interactive floor plans can significantly simplify the booking process for administrators. By allowing members to independently book desks and offices, these digital maps free up administrators to focus on more strategic tasks.
With intuitive booking features, members can easily view available spaces, select their preferred options, and complete the booking process in just a few clicks. This self-service approach reduces the administrative burden and allows staff to concentrate on essential tasks such as marketing, community building, and providing exceptional member support.
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3. Data Analytics
Interactive floor plans can provide valuable data that can be used to improve the coworking space. By tracking member behavior, occupancy rates, and usage patterns, administrators can gain insights into the needs and preferences of their members. This data can be used to make informed decisions about space management, pricing, and marketing.
For example, administrators can use occupancy analytics to identify peak usage times, popular areas of the space, and the most in-demand amenities. This information can be used to optimize on-site amenities and space layout, adjust pricing, and offer targeted promotions.
Empowering Your Coworking Space With Analytics
4. Enhanced Member Experience
Interactive floor plans can enhance member satisfaction and retention by offering a more efficient and user-friendly booking experience. When members can easily navigate the space, book workspaces, and access necessary information, they are more likely to be satisfied with their coworking experience, leading to stable revenue for your coworking space.
Discover the keys to the happiness of your coworking space members.
To Floor Plan or Not to Floor Plan: That is the Question
While interactive floor plans offer a wealth of benefits for coworking spaces, they may not be strictly necessary for everyone. The decision of whether or not to invest in an interactive floor plan depends on several factors, including the size and layout of your space, your target market, and your overall business goals.
Is an Interactive Floor Plan Right for Your Space?
To determine if an interactive floor plan is a worthwhile investment for your coworking space, consider the following questions:
- What is the size and layout of your space? Larger, more complex spaces may benefit more from an interactive floor plan.
- Who is your target market? If your target market is tech-savvy and values convenience, an interactive floor plan can be a valuable asset.
- What are your business goals? If you aim to enhance member experience, streamline operations, or attract new members, an interactive floor plan can help you achieve these goals.
Still Unsure? Take Our Quiz
If you're still unsure whether an interactive floor plan is right for your coworking space, take our quick quiz to get a personalized recommendation:
By answering five simple questions, you can better understand your specific needs and determine if an interactive floor plan is a worthwhile investment for your business.
Getting Perfect Floor Plans for Your Coworking Space
The easiest way to get floor plans for your coworking space is to use your existing management software, such as Spacebring. Your vendor most likely has tools for creating, managing, and customizing floor plans.
Managing floor plans on Spacebring coworking space software.
The floor plans created within your management software can easily integrate with other features, like booking systems, and will be available for viewing and bookings within your branded web and mobile apps.
For example, if you are a Spacebring customer, you would simply need to provide a floor plan image in any format to our team and specify which elements should be interactive. No need to look for architects or real estate agents. The Spacebring team will then create the interactive floor plan and upload it to your account with low price guarantee.
Your Floor Plans: A Love Story—Happily Ever After
Interactive floor plans don't have to be a chore! By leveraging your coworking space management software or partnering with a company like Spacebring, you can create beautiful, user-friendly floor plans at a lower price that enhance your members' experience and streamline your operations.
Ready to unlock the power of interactive floor plans?
- Existing Spacebring Customer: Chat with our friendly customer happiness team at support@spacebring.com to discuss your floor plan needs.
- Not a Spacebring Customer Yet? Schedule a free demo call with our product expert to see how Spacebring can transform your coworking space management and make your life easier. Visit our website to schedule your call today!
Let's make your floor plans a love story, not a headache.